Winter Price Crash sale

OnBuy Slashes Sellers' Fees By 50% For £30 Million Winter Price Crash Sale

Published 31st December 2020
Share this post, the world's fastest-growing marketplace, continues to pledge its unwavering support to independent retailers by cutting fees by 50% for its Boxing Day Winter Price Crash sale - an initiative unique to the marketplace.

OnBuy's Winter Price Crash will see a total of £30 million in prices dropped across every single one of the products on the site. Rather than pressure sellers into cutting their own prices, OnBuy is halving its seller fees for the Winter Price Crash, letting online businesses enjoy an uptick in customers while the marketplace itself soaks up the cost. OnBuy is the only online marketplace that approaches its sales events in this way.

Cas Paton, founder and CEO of OnBuy, commented: "After such a challenging year for retailers, we're determined to continue with our pledge to support our sellers.

"OnBuy's mission is to be a fair and transparent marketplace, so we're dedicated to helping sellers maximise their profits with the huge opportunity presented by the Boxing Day sales. By cutting our sales fees in half, customers can secure products at great prices without impacting sellers' profit margins - and smaller sellers can grab a greater share of the retail sales normally dominated by the big players."

The OnBuy Winter Price Crash comes on the heels of the marketplace's successful Black Friday event, where OnBuy also slashed its fees. The event saw OnBuy total nearly £2.5 million in sales in one day alone, with some sellers experiencing a 500% uplift in sales as a result of the price drop.

Cas said: "We're much more than a marketplace - we provide an opportunity for retailers of all sizes to succeed. We've chosen to discount our sales fees to show our sellers just how committed we are to driving their success."

"Unlike other platforms, where sellers are pushed to lower their prices, we're covering the costs instead. Independent retailers need all the profit they can get, especially this year. OnBuy is challenging the status quo, which is why we put our hands in our own pockets to help our sellers benefit hugely from these key sales surges."

The Winter Price Crash comes shortly after OnBuy announced 870% YoY sales growth from November 2019 to November 2020, the latest in a list of incredible 2020 successes for the company.

To accommodate its rapid growth, the eCommerce business has quadrupled its workforce to over 60 full-time staff members. OnBuy has also just announced plans to expand its offices into Manchester in the new year, creating more than 100 jobs over the next two years to accommodate its worldwide expansion.

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