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With a founder behind the iconic looks of silver screen stars in Hollywood’s Golden Age, Max Factor doesn't just epitomise glamour and elegance: they're true pioneers in the world of cosmetics. Shop their coveted bestsellers and irresistible new formulas alike on OnBuy’s virtual shelves - which will catch your (soon-to-be-glam) eye? Read More >

About Max Factor

First to coin the iconic phrase ‘makeup’ at the start of the dazzling 1920s, Max Factor has certainly evolved from its beginnings as the name behind the era’s most alluring Hollywood faces. Now a worldwide leading makeup brand, the Max Factor makeup found in OnBuy’s extensive collection features everything you could possibly need to keep your beauty bag topped up.

Showcasing cult classics like Max Factor False Lash Effect mascaras, Max Factor Miracle Touch foundations and blushers, and the original Max Factor Crème Puff (updated from its 1953 conception!), the Max Factor range here is set to make your eyes pop and your face irresistibly smooth. For standout lips, look no further thanks to our boldest shades of the Max Factor Lipfinity duos, tints and glosses, or swoon over the creamy formulas of Max Factor Colour Elixir lipsticks and liners that glide on with zero effort.

Continuing to stay relevant after decades in the industry, our Max Factor collection also boasts the latest and oh-so pigmented Max Factor Honey Lacquer for the most kissable lips and the Max Factor Glossfinity nail polishes in contemporary shades to keep you on your toes! After all these years, the fresh releases show this industry favourite has carried on its creator’s philosophy - ‘glamour should be within reach of all women’ - making Max Factor cosmetics forever accessible. We love!

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