From mid-tier devices like the Poco F3 to the double-screened powerhouse, the Mi 11 Ultra, discover premium-yet-affordable Xiaomi phones from OnBuy! Find smartphones that rival the leading developers with premium features like the ultrafast Snapdragon 888 processor, wireless charging and a superior triple rear camera array. Want next-generation tech? Try Xiaomi foldable phones or models with rear-facing screens for notifications and selfie previews!
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Looking to buy Xiaomi Phones?
One of the most well-respected phone brands of all time is practically a secret! Despite being the second biggest phone manufacturer in the world, many Xiaomi phones are almost unheard of in the UK.
Want an irresistible, affordable phone? Explore the Xiaomi Redmi series for high capacity batteries and exceptional camera performance at prices that won’t break the bank. And flagship Xiaomi phones like the Mi 11 Ultra proves that this brand can go toe-to-toe with the most acclaimed phones around. Ready to find your next upgrade? Explore our full Xiaomi mobile phone selection now!
Why are Xiaomi phones so affordable?
One of the secrets behind Xiaomi’s success is that they offer their phones at such a lower price than many of their rivals. Even a brand new Xiaomi mobile phone bought at launch is already a genuine bargain! So how do they do it?
The first tactic Xiaomi has used to reduce costs is to go ‘guerrilla’: unlike other phone brands, Xiaomi doesn’t spend a huge amount of money on traditional TV advertisements, billboard campaigns and so on. Instead they rely on word-of-mouth sales from their enthusiastic customers amazed by their devices and the subsequent social media buzz. Likewise, they don’t own any high street store overheads; they only sell their products online.
They also keep their profit margins low. While other smartphone manufacturers make 60% or more on profit for each handset sold, Xiaomi says they take just 5% of the phone’s price in profit. That means they have to sell a lot of phones, but they aren’t struggling to do that: in 2015 the company broke world records when they sold over 2 million phones in a single day!
And while brand new Xiaomi phones are already a fantastic deal, OnBuy customers can find even more savings when they choose a used or refurbished Xiaomi mobile phone. Second hand but never second best, these devices have to go through rigorous quality checks, making them a great option for Xiaomi fans who want the greatest savings! Another top tip for shopping for great value tech is to check out other Xiaomi products at OnBuy. As well as a range of mobile phone accessories - including phone cases to keep your phone safe and wireless chargers to keep it topped up - Xiaomi makes all sorts of great gadgets, from wireless headphones to fitness trackers and smart watches, all with that same affordable-yet-premium ethos!
Cutting edge technology
While they’re best known for their low prices, Xiaomi don’t skimp on great hardware features. On the contrary, they’ve developed many awesome high-spec phones that rival the best handsets from their competitors, like Apple and Samsung.
Take the Xiaomi Poco F3: this 5G phone released in 2021 wowed fans and critics alike with its ultrafast performance. It uses a Snapdragon 870 chipset as its processor, a slightly more powerful version of the Snapdragon 865 found in many flagship phones. Another highlight is its utterly gorgeous 6.67-inch AMOLED screen with support for HDR+10 - and that’s just one of Xiaomi’s mid-range phones!
To see what peak Xiaomi phones can really offer, we have to look at the Mi 11 Ultra. This massive flagship phone has features to impress the most skeptical among you. Take the eye-popping 3200x1440 resolution screen that can display over a billion colours, for example, or the IP68 water resistance rating and a 120x zoom camera that can take photos further than you can see with the naked eye.
It also has a feature that’s currently unique on phones from any brand: a second display on its back that offers an always-on notification centre and selfie preview screen for its awesome rear camera. With new models just around the corner like the Mi MIX FOLD, a Xiaomi foldable phone that’s set to be an upcoming best phone contender, the future looks truly bright for Xiaomi phone fans!