Entertainment Management Towards Best Practice by Edited by Stuart Moss & Edited by Ben Walmsley
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Entertainment Management Towards Best Practice by Edited by Stuart Moss & Edited by Ben Walmsley Description
Following on from The Entertainment Industry: An Introduction, Entertainment Management takes the next step in the development of entertainment as a practice and as an academic subject. Aimed at higher level undergraduates, the book discusses best practices in the entertainment industry, profiling a different discipline per chapter, each one a branch of entertainment that offers employment opportunities within the sector. Fields include marketing, P.R., the media, live events, artist management,
Details
| OPC | P5J65WX |
|---|---|
| Brand | riachristiecollections |
| Codes | 1780640226 (ISBN-10) |
| 9781780640228 (ISBN) | |
| MPN | 9781780640228 |
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